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Linking IT Spending with Key Business Metrics
By: My India Times
0 minutes read 57Updated At: 2024-10-29
The shift to outcome-based spending means IT investments are now directly tied to key business metrics. Companies measure the success of their IT investments not by whether they were implemented within budget but by whether they contributed to growth or savings targets. For instance, IT budgets are now linked to customer acquisition costs, customer lifetime value, operational efficiency metrics, and sustainability goals.
This business-outcome focus has increased demand for technology that directly contributes to revenue generation. E-commerce businesses, for example, may invest in AI-driven recommendation engines that increase sales conversions, while....
By: My India Times
Updated At: 2024-10-29
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